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Netflix Says It Will Commence Cancelling Inactive Account Subscriptions

The streaming giants (Netflix) revealed on Thursday that it will begin to ask consumers who did not make use of their platform in the past year whether they want to keep their subscriptions.

If no customer reacts, or responds, Netflix will cancel the subscription automatically.

Related: U.S Netflix Users Don’t Have Enough Time to At Least Get 7 Hours of Sleep Daily; Study Shows

The move is very unusual between enterprises charging an annual subscription and shows confidence in the value offered by Netflix for customers.

It can also help Netflix stand out against the inflow of new rivals, including Disney+, a free ad-supported tier, NBC Universal’s Peacock and the coming HBO Max from WarnerMedia.

We ask everyone who for a year has not seen anything at Netflix since their membership is confirmed to them. And for everyone who has been watching for more than two years, we’ll do the same

Says Eddy Wu, Product Innovation Director in a statement.

Although inactive clients are beginning to watch the function complete this week via in-app notices or e-mails.

Netflix reported that its inactive accounts account and financial guidance are now less than half of one percent of its overall membership base.

Related: Avatar The Last Airbender Races Past Riverdale, The Flash, And Others To Top The List As The Most Popular Netflix Series In The US

In the past year, the company experienced an enormous increase among subscribers because of the coronavirus pandemic. At the end of the first quarter, Netflix registered 183 million subscribers.

Isa Muh'd
Hi there! There isn't much to know about me, but if you must know, well, I write stuff, and apparently it turns out really good and people read them. I'm a Self Proclaimed Eccentric, Writing Coach, Perennial Loner, and Book Author, amongst other things. I simply write about stuff that can either cheer you up or piss you off. Either way, humans suck, and if you're reading this, try to suck less in this shit-stream called life.

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